Strategic Co-Hosts Decathlon Partners and Alliances Team

Strategic Sports enthusiastically welcomed the Decathlon North & South East Asia Partners and Alliances team to tour our factory! We were delighted to share our experiences relating to product innovation, sustainability and global supply chain strategy.

Attendees were treated to a tour of our Huizhou, Guangdong factory. Upon observing our latest manufacturing automation and sustainability practices, one attendee inquired about the ROI when building our factory. Strategic Sports Director of Sales Sherry Tai said, “We built this factory in the midst of the COVID crisis and related uncertainties. We feel that leadership must have the conviction and willingness to take risks to protect the planet for future generations. And that’s what we did. It was not based on ROI…it was simply  the right thing to do.”

Decathlon’s North & South East Asia Partners and Alliances team includes some 150 manufacturer attendees from throughout Asia. 

“We’re grateful for the opportunity to co-host these meetings and share our ideas and inspiration with Decathlon leadership and their key partners”, Tai said.

Thanks Decathlon and friends!